Sponsorship Information

Funology.com offers sponsorship opportunities to companies that want to identify themselves with imaginative, exciting fun for kids. As a sponsor of Funology.com, you have the power to reach thousands of kids, their parents, and their teachers. We are looking for a select group of companies that share our commitment to providing high quality products and services to kids all over the world.

Many of the Funbits™ are printed by kids and their parents for reference while they perform the activity. Sponsor messages are part of this printout, and leave a longer-lasting impression with the kids.

Sponsorship opportunities include:
• Micro-sponsorships (Product placement within select Funbits)
• Promotions and contests
• Product placement within our Hot Stuff section

For more information about any sponsorship option, call 703-502-1321 or contact us by email at sponsor@funology.com.

Why You Should Reach Kids Via Funology.com

• You’ll reach income-qualified prospects. Most children using proprietary online services or the Internet from home come from affluent households, with an average income of $60,850.
• A representative mix of boys and girls. A few years ago, boys dominated the Internet, but that’s changing. Based on current trends, the gender breakdown by the year 2000 will be 55% male vs. 45% female, mirroring total population.
• Who will come to Funology.com time and again. Research shows that 62% of kids, of all ages, come to the Web to play games. We’re planning to make the games and activities at Funology.com the best in town.
• And make purchases. 72% of kids ages 2-12 say that online browsing "often" or "sometimes" affects what they buy off-line. Among students who have gone shopping online, 62% have made a purchase.
• Parents, by and large, are fine with online advertising. In a recent survey, only 17% of parents expressed concern about online ad messages aimed at their kids.
• Bottom line: you’ll ride the wave. Jupiter Communications estimates that by the year 2002, children will make online purchases worth $28 million.

Sources: Greenfield Online. NFO Interactive. Jupiter Communications.